AIS 3BB FIBRE 3, as a provider of Fixed-Broadband covering over 13 million households across Thailand, is advancing the home internet industry under the concept “BOOST YOUR BRIGHTER FUTURE.”
Recently, it launched the SMART SOUNDBAR, offering customers an immersive entertainment experience across all dimensions, including watching movies, listening to music, and singing karaoke. This is made possible through superior home internet, featuring a smart speaker with 360-degree realistic surround sound powered by Dolby ATMOS and THX systems, along with support for karaoke programs. It is further enhanced by Dolby Vision for stunning visuals and comes with the Android TV operating system.
Customers can enjoy premium entertainment on the Fixed-Broadband for just 350 THB per month, along with 12 months of free Max Ultimate content and 24 months of free AIS Karaoke. This exclusive offer is available for the first 5,000 units only.
Tee Seeumpornroj, Chief Executive Officer – Broadband Business, AIS (SET: ADVANC), said, “Over the past year, under AIS 3BB FIBRE 3, we have been dedicated to delivering experiences and creating new phenomena for the Fixed-Broadband industry through products, services, and continuous innovation. As a result, today we have developed the country’s FIBRE Broadband Infrastructure to be stronger and more accessible, covering over 133,281 square kilometers, reaching 77 provinces and 926 districts, and serving over 13 million households.”
“Thanks to the strong synergy between AIS FIBRE 3 and 3BB FIBRE 3, we have achieved significant growth across all dimensions. Revenue has increased by 154%, and our customer base has grown by 108%, with over 4.94 million users currently (comparing the revenue from the first nine months of 2023 with the first nine months of 2024, and the number of customers at the end of Q3 2023 versus Q3 2024). This year, we have successfully driven key missions for a better life, offering greater coverage and accessibility with MORE CONNECTIVITY, creating more opportunities with MORE OPPORTUNITY through home internet innovations and solutions that meet the needs of every household, every shop, and every business, while also delivering happiness with MORE HAPPINESS, starting with a wide range of diverse entertainment content that suits every digital lifestyle.”
Therefore, the operation of AIS 3BB FIBRE 3 is based on the principle of delivering a more enhanced in-home experience than ever before, helping to increase opportunities and potential. The SMART SOUNDBAR service is designed to meet the needs of home internet users, providing an immersive experience with a smart speaker that offers world-class sound quality with 360-degree surround sound through Dolby ATMOS and THX systems. It also supports karaoke programs and enhances the visual experience with Dolby Vision, all paired with Android TV. This allows everyone in the home to enjoy premium entertainment on the best home internet network from AIS 3BB FIBRE 3.
For AIS FIBRE 3 and 3BB FIBRE 3 customers, the SMART SOUNDBAR add-on service is available for the first 5,000 units at an unbeatable price of just 350 THB per month (excluding VAT). Customers will also enjoy 12 months of free premium content from Max Ultimate and 24 months of free AIS Karaoke. Experience the smart speaker with world-class, realistic sound quality today at AIS Shops and leading 3BB Shops.
“We believe that the potential of Fixed-Broadband is not just about speed. It must create all possibilities beyond that. It must be a service that understands everyone in the household. Therefore, the launch of the SMART SOUNDBAR add-on is not just about a home internet business that understands people, but also about setting a new standard in the market in terms of quality, service, innovation, and exclusive benefits. This will enhance the potential of everyone in the home, making all usage more possible and better than ever before,” Tee concluded.
Tee Seeumpornroj added that the penetration rate for AIS’ fixed broadband is now 36.45%, while seeing an increase of users in bigger cities by 17%, especially Bangkok. The network now covers all 77 provinces in Thailand and 926 districts. There are only a couple districts left due to being an offshore island, but the company expects to cover them by next year.
Additionally, the CEO noted that the integration with 3BB should complete by next year and there is a potential for a merger later.
