Apple Lays Off 100 Employees amid Challenges in Chinese Market

Apple Inc. has recently reduced its workforce by approximately 100 employees in its services division, with a significant number of layoffs occurring within the team responsible for the Apple Books app and Apple Bookstore, as reported by Bloomberg News on Tuesday.

The cuts encompassed various roles, including engineering positions, and impacted other services teams such as those overseeing Apple News, according to sources familiar with the situation mentioned in the report.

Apple has been restructuring its teams in response to changing priorities, particularly in the realm of artificial intelligence.

Earlier this year, the tech giant halted development on its forthcoming high-end Vision headset and also terminated a project concerning the creation of its own smartwatch displays, based on information from media outlets.

Amidst challenges in China, which represents its third-largest market, Apple has encountered difficulties, with sales decreasing by 6.5% in the last quarter.