“MR. D.I.Y. Holding (Thailand) Public Company Limited” or MR. D.I.Y., a leading home improvement and lifestyle retailer in Thailand, has filed a filing to the Thai Securities and Exchange Commission (SEC) for an initial public offering (IPO) of no more than 981,482,654 shares, highlighting the readiness of the business to embark on a new phase as a public company. Bualuang Securities PCL and CIMB Thai Bank PCL have been appointed as financial advisers to proceed with the listing on the Stock Exchange of Thailand (SET).
D.I.Y. Thailand is the largest and fastest-growing general home improvement and lifestyle retailer in Thailand with over 77 million customers served annually in 2023. MR. D.I.Y. Thailand opened its first store in 2016 and has since rapidly expanded its presence with 802 stores widely distributed in 74 provinces across Thailand and the company is supported by a dedicated team of over 9,700 employees as of June 30, 2024. MR. D.I.Y. offers a diverse range of approximately 15,000 products (SKUs) across five main product categories: (1) household and furnishing (2) hardware (3) electrical (4) stationery and sports equipment, (5) toys and others – catering to a broad spectrum of customer needs.
MR. D.I.Y. has established a robust product sourcing network, allowing it to leverage economies of scale and deliver competitive pricing. This commitment ensures consumers enjoy exceptional value for their money. MR. D.I.Y. is committed to improving the lives of Thai consumers by providing convenience through strategic store locations with each offering a wide selection of products at Always Low Prices.
Mr. Chin Guangui, Chief Executive Officer of MR. D.I.Y. Holding (Thailand) Public Company Limited (“the Company” or “MR. D.I.Y.”), stated that “In 2024, MR. D.I.Y. celebrates its eighth year of successful operation in Thailand. Over this period, we’ve witnessed substantial growth in the general home improvement and lifestyle segment, prompting us to significantly expand our store presence. We added 121 new stores in 2021, 158 new stores in 2022, and 184 new stores in 2023, equivalent to a compound annual growth rate (CAGR) of 36.3% from 2021 – 2023.
According to research from Frost & Sullivan, MR. D.I.Y Thailand. holds a prominent market leader position in the general home improvement and lifestyle segment with a 7.4% market share. This strong position reflects our solid foundation, while the single-digit market share also signals significant room for future growth. With these opportunities in mind, we are dedicated to furthering our expansion across Thailand. Our strategy involves broadening our product offerings, enhancing customer experience, and increasing our store footprint across Thailand. We also aim to drive sustainable growth and create positive impacts in the communities through job creation and collaboration with local manufacturers and suppliers.”
Mr. Pichet Sithi-Amnuai, President of Bualuang Securities Public Company Limited, as a co-financial adviser, said that “MR. D.I.Y. Holding (Thailand) Public Company Limited” or MR. D.I.Y. has filed an application for permission to offer securities and securities offering information form (filing) with the SEC to offer ordinary shares to the general public for the first time (IPO). Currently, MR. D.I.Y. Holding (Thailand) Public Company Limited has a registered capital of 3,038.5 million baht, divided into 6,077,097,000 ordinary shares with a par value of 0.50 baht per share, of which 2,798.5 million baht been paid up registered capital. It will offer no more than 981,482,654 IPO shares or no more than 16.31% of the total number of ordinary shares issued and paid up by the company after the issuance and offering of additional ordinary shares this time.”
Mr. Konthee Prasertwongse, Senior Executive Vice President of CIMB Thai Bank PCL, as a co-financial adviser, stated that “MR. D.I.Y. is a leading home improvement and lifestyle products retailer with strong growth potential in the home improvement retail industry, which remains underpenetrated and speedily expanding. The industry is expected to have a compound annual growth rate (CAGR) of 5.1% between 2023 and 2028. MR. D.I.Y.’s listing on the Stock Exchange of Thailand aims to raise funds for investment in the development and expansion of the company’s business, to repay debts and loans for the company and to serve as working capital for the company’s business.”
