MONO Gains 10% on Positive Sentiment from Profit-Sharing with JAS for Premier League Broadcasting

On 3 January, share price of Mono Next Public Company Limited (SET: MONO) settled 9.90% higher at THB 2.22 per share, reaching its highest at THB 2.24 and lowest at THB 2.00, with a total trading value of THB 221.04 million. Investors are expecting at least THB 300 million of profit, due to revenue share from the Premier League.

Previously, Bualuang Securities said that they expect MONO’s expedient recovery from the license for the Premier League or EPL, with Jasmine International Public Company Limited (SET: JAS) gaining the license for broadcasting, which would be the game changer for MONO.

It is theorized that MONO will be sharing revenue with JAS, so that MONO does not have to bear the burden of licensing fees, which would result in MONO returning to profit, with additional profit from the broadcasting expected to be no less than THB 300 million annually.

There is also a high possibility that the revenue-sharing model with Monomax would base on the previous number that MONO has paid for 3BB Giga TV at THB 50 per user per month, with one million users would become an additional THB 600 million revenue for MONO, as majorities of the cost would be an already existing platform cost, Cloud system that needed to be implemented for the broadcast and marketing cost.

As such, the additional profit for MONO would be THB 300 million annually, compared to the company’s usual profit which is less than THB 100 million annually, the additional profit would be 3-4 times the increase. If based on PER 20x, the share price would increase by THB 1.80, but if based on the three million users goal, the profit would reach THB 900 million annually.