Bangkok, 20 September 2023 – Asset World Corp Public Company Limited or AWC, Thailand’s leading integrated lifestyle real estate group, has partnered with IHG Hotels& Resorts, one of the world’s leading hospitality companies, to launch the luxurious 5-star ‘InterContinental Chiang Mai The Mae Ping’, Thailand’s first living museum hotel, celebrating the glorious culture and traditions of Lanna heritage. Located in the strategic Chang Khlan area in the heart of the largest city in northern Thailand, the hotel is surrounded by various tourist attractions from ancient temples to vibrant local markets, which will attract high quality travelers to Chiang Mai. The hotel supports AWC’s GROWTH-LED strategy to increase its operating assets while expanding and diversifying its hospitality and lifestyle portfolio by developing quality assets in prime locations. InterContinental Chiang Mai The Mae Ping, which aims to meet the luxury travel trend of modern travelers who focus on sustainable tourism, will enhance Chiang Mai as a center of luxury tourism in the region and strengthen the city as a global sustainable tourism destination.
Ms. Suladda Sarutilavan, Director of Chiang Mai Office, Tourism Authority of Thailand, states “TAT continues to promote Thailand as a world-class destination by showcasing the Kingdom’s incredible culture and soft-power foundations. Therefore, we are very pleased to celebrate the grand opening of the luxury ‘InterContinental Chiang Mai The Mae Ping’ that will not only drive demand for quality travelers to Chiang Mai, but also shape the supply of world-class sustainable hotels at a key destination of Thailand. In addition, the living museum model that allows travelers to experience the cultural and cherished timeless legacies of Lanna also aligns with TAT’s focus on showcasing Thailand’s culture and soft-power foundations. We believe that the opening of this hotel with its unique features will create incredible values and elevate Chiang Mai as one of the key sustainable tourism destinations in Thailand.”
Mrs. Wallapa Traisorat, Chief Executive Officer and President, Asset World Corp Public Company Limited or AWC, said, “We are very excited to launch the first InterContinental – one of the most luxurious and lifestyle-oriented brands under IHG – in Northern Thailand. This hotel came to life after a full renovation of the prestigious Imperial Mae Ping Hotel – the first hotel ever in TCC Group’s hotel portfolio and one of the best hotels in Chiang Mai that hosted many famous guests from Thailand and around the world. Chiang Mai is the one of the top global destinations and known among global travelers as the center of history, art and culture of Thailand. We developed InterContinental Chiang Mai The Mae Ping to be a unique luxury hotel and the first in Thailand to use the living museum model that offers a creative online experience for guests to enjoy and learn about the enriched cultural, spiritual and artistic legacy of Lanna heritage through innovative Augmented Reality (AR) interactive technology to create virtual content about the hotel’s design and decoration.”
“InterContinental Chiang Mai The Mae Ping is located in the best location of Chiang Mai where AWC has a strategic plan to develop the Lannatique project. This mixed development project will include art and culture villages, four leading hotels and other properties in the area to transform the Chang Klan district into the heart of Thailand’s art and culture, which will attract a growing number of quality global travelers to Chiang Mai.”
“Moreover, with AWC’s vision of ‘Building a Better Future’ and our commitment to sustainable development, we are very proud that the InterContinental Chiang Mai The Mae Ping is the first hotel in Chiang Mai to receive pre-certified LEED for building design and construction and pre-certified WELL to create long-term sustainable values for all stakeholders and surrounding communities, as well as strengthening Chiang Mai as a global sustainable tourism destination.”
Mr. Rajit Sukumaran, Managing Director, South East Asia and Korea, IHG, said, “With our shared vision and long term partnership with AWC, we are very delighted to co-create this wonderful property and bring the InterContinental brand to the amazing and charming city of Chiang Mai. Together, AWC and IHG have now signed over 1,200 rooms across six fantastic properties in Thailand since 2020. We are excited to launch this remarkable property in Chiang Mai that tells the stories and demonstrate the spirit of Lanna through sophisticated and elegant architecture and gorgeous interior design that will deliver unique and memorable experiences for our guests, elevating the sustainable growth of Thailand’s hospitality industry.”
A graceful urban sanctuary, InterContinental Chiang Mai The Mae Ping offers 240 room keys in phase one with luxurious rooms and suites. Guests can experience the timeless legacies and beauty of Lanna’s golden heritage through the living museum that offers a new creative way to experience art and Lanna culture, creating a memorable stay through art pieces that reflect Lanna’s history and mythology in the arts, culture and way of life.
Throughout the hotel, guests can intimately experience the spirit and artistic essence of Lanna heritage, from the Kam Lobby Lounge, where the spirit of the Yi Peng Lantern Festival comes alive with Lanna lantern-shaped lamps decorating the ceiling, offers freshly brewed coffee using international award-winning coffee beans grown in Chiang Mai, homemade pastries and delectable light meals. As night falls, the lounge transforms into a captivating jazz bar, serving expertly crafted cocktails by our mixologists. The hotel also features elegant suites from the Ten Essential Traditional (Chang Sib Mu) craftmanship, while the 616 sq.m. ballroom and various sized meeting rooms provide a unique experience with ornate decorations inspired by the foreign trade center and ancient Lanna coinage sculpture. The Kids Club comes with the literary stories of a little elephant camp (Pang Chang) in the middle of a fertile forest, while the sophisticated spa & wellness center is inspired by the wisdom in herbs and way of life of the ancient Lanna, allowing guests to keep fit at the gym with Lanna folk play décor or relax by the peaceful swimming pool.
The Gad Lanna, the hotel’s all-day dining venue offering embraces the essence of a traditional Gad (market), serving authentic Northern cuisine prepared with organic seasonal ingredients sourced from the Royal Projects and local farms. HONG’s Chinese Restaurant & Sky Bar, located on the 16th floor and rooftop, provides a breathtaking view of Doi Suthep, Ping River, and the Chiang Mai moat. Guests can also enjoy authentic Chinese cuisine, Teresa Teng-inspired afternoon tea, and crafted cocktails at the sky bar.
InterContinental Chiang Mai The Mae Ping is located in the prime location of Chang Khlan area at the heart of Chiang Mai, surrounded by tourist attractions including number of famous historic Lanna temples and Chang Khlan shopping district, together with AWC’s The Pantip Lifestyle Hub. The hotel is just 20 minutes from Chiang Mai airport.
