Mr. Ratchayud Nunthachotsophol, Chief Business Group, Single Detached Home, and Mr. Maytha Rakthum, Chief Business Group, Townhome, AP (Thailand) Public Company Limited (SET: AP), revealed that in response to the company’s overall business direction set for 2022 to be AP’s breakthrough year, the low-rise product group comprising single detached homes, townhomes and duplexes is ready to play its part in driving the company’s principal mission to empower living by offering homebuyers great life of their choice. In the first quarter, the company’s low-rise product group will launch a total of 11 projects worth Bht 9,590 million as it builds on last year’s achievement with 4 all-new single detached home projects that come with the best spaces under CENTRO brand and 7 new townhomes representing 7 new models that will reshape they people live in townhomes. The company will have a same-time presale event for all the 11 projects on 26 – 27 March when special discounts and other additional benefits are available for homebuyers.
“In 2022, our Townhome Business Group plans to launch 20 home models under 6 quality townhome brands. In the first quarter, we will initially launch 7 new home models in 7 new projects worth Bht 4,470 million. They will be all-new developments with all-new architecture and interior spaces as we seek to unlock traditional townhome living experiences. They include LAPIZ model of townhomes under Baan Klang Muang brand – a 3-storey townhome with a frontage width of 5 metres built on a plot of 17.5 square wah, with a functional area of 136 sq.m. in 1) Baan Klang Muang Sathorn – Kanlapaphruek, 70 units priced Bht 4.99 – Bht 9 million 2) Baan Klang Muang Suksawat – Rama 3, 46 units at prices starting at Bht 4.79 million; DAVIN model of townhomes under Pleno brand – a 2-storey townhome with a frontage width of 5.7 metres built on a plot of 17.5 square wah minimum, with a functional area of 104 sq.m. in 3) Pleno Ratchapruek – Sathorn, 158 units at prices starting at Bht 2.99 million; VIVID model of 2-storey townhomes with a frontage width of 5.5 metres built on a minimum plot of 17.5 square wah, with a functional area of 106.45 sq.m. in 4) Pleno Vibhavadi – Donmueng, 235 units priced Bht 2.99 – Bht 5.99 million; BEAMING model of 2-storey townhomes with a frontage width of 7 metres built on a plot of 25 square wah, with a functional area of 132 sq.m. in 5) Pleno Petchkasem – Sai 4, 227 units as well as JANETTE model of duplexes under Grande Pleno brand with a frontage width of 9.4 metres built on a plot of 35.35 square wah, with a functional area of 145 sq.m. in 6) Grande Pleno Salaya – Borom, 212 units; and lastly, our newest brand 7) Pleno Town Bangna which comprises 351 units priced Bht 1.99 – Bht 4.99 million. This newcomer offers 2 new designs, which are GROSSO for 2-storey townhomes with a frontage width of 5 metres built on a plot of 16.5 square wah, with a functional area of 91 sq.m. and SHAWN for an all-new model of duplexes with a frontage width of 11.4 metres built on a plot of 35.35 square wah, with a functional area of 145 sq.m.,” added Mr. Maytha Rakthum, Chief Business Group, Townhome.
Mr. Ratchayud Nunthachotsophol, Chief Business Group, Single Detached Home, AP (Thailand) Public Co., Ltd., said that AP’s Single Detached Home Business Group has continued to move full speed ahead to reinforce the company’s leading position with the largest market share from the most number of units sold in the market for single detached homes in the city and its environs (2015 – first half of 2021). In the first quarter of this year, the company will launch new-design developments under CENTRO, one of the top highlight brands in AP’s single detached home portfolio, which has all the answers for modern family starters with bigger functional areas and functions together with more natural light reception channels to make the house look airy while surrounding greenery makes it the resident feel relaxed every day. On 26 – 27 March, the company will open show units with the best spaces in 4 prime locations, namely 1) CENTRO Pinklao, a single detached home with 4 bedrooms, 5 bathrooms, a car park for 4 + a reception house, all with a functional area of 389 sq. m. and a price of Bht 9.5 – Bht 15 million 2) CENTRO Donmeung – Chaengwattana, a single detached home with 4 bedrooms, 5 bathrooms, a car park for 3, all with a functional area of 289 sq. m. with a maid’s room included; units come with a price of Bht 7.99 – Bht 12 million 3) CENTRO Bangna – Srinakarin, a single detached home with 4 bedrooms, 5 bathrooms, a car park for 3, all with a functional area of 252 sq. m. and a price of Bht 7.79 – Bht 15 million and 4) CENTRO Ramintra – Chatuchot 2, a single detached home with 4 bedrooms, 5 bathrooms, a car park for 3, all with a functional area of 289 sq. m. with a maid’s room included; units come with a price of Bht 6.99 – Bht 12 million.
The company will continue to execute its business plan with caution and to remain resilient regarding cash-flow management and production portfolio distribution across all areas of the country as it goes on a mission to EMPOWER LIVING by delivering good quality of life to customers on their own terms with valuable and meaningful product and service innovations.
